bibliography: bibliography.bib title: Green apocalyptic author: Joe Carstairs csl: chicago-notes-bibliography-subsequent-author-title-17th-edition.csl abstract: >- Since the 1960s, a political movement has emerged in the West, dominated by the professional middle classes, seeking to defend the non-human world against human abuse: the green movement. Greens have developed a palette of common rhetorical techniques, which we can call 'green rhetoric'. Since the 1990s, climate change has become the master frame for green issues, and green rhetoric has been dominated by the narrative of an impending climate catastrophe. However, in that time, most of the movement's most important demands for social-scale change have not happened: green rhetoric is not working. Some scholars, attempting to explain what's gone wrong, pinpoint how green rhetoric uses apocalyptic language, and implies that green rhetoric would be more effective were it to be less apocalyptic. In this dissertation, using the Apocalypse of John as a model of apocalyptic language, I argue against this conclusion, and aim to show that, in order to succeed, green rhetoric must become more apocalyptic, not less. geometry: - a4paper - margin=1in indent: true linestretch: 1.5 fontsize: 11pt